How do you design a website that stands out from the crowd and meets your business goals? One way to get some inspiration is to look at some small business websites examples that have done it right. In this article, we will show you 10 examples that have different styles, features, and purposes, but all have one thing in common: they are effective and engaging.
If you are a small business owner, a website is essential for you. Because it showcases your products or services, attracts customers, and generates sales.
A website is an effective tool for any small business, as it can help you establish your online presence, build your brand, and reach a wider audience.
1. The Good Batch
The Good Batch is a bakery and cafe based in Brooklyn, New York. Their website is simple but elegant, with a minimalist design that lets their mouth-watering photos do the talking.
The website has a clear navigation menu that allows visitors to easily find what they are looking for, such as their menu, catering services, locations, and online shop. The website also has a blog section where they share recipes, news, and events. The website reflects their brand identity and showcases their passion for baking.
2. Beardbrand
Beardbrand is a company that sells beard grooming products and accessories.
Their website is sleek and modern, with a dark theme that matches their logo and products. The website has a catchy headline that captures its value proposition: “Beard Care Products from the Beard Experts”.
The website also has a video section where they share tips and tutorials on how to grow and maintain a beard. The website demonstrates its expertise and authority in its niche and encourages visitors to join its community.
3. Lush
Lush is a cosmetics company that sells handmade and natural products. Their website is colorful and vibrant, with a playful design that reflects their fun and ethical values. The website has a dynamic homepage that features its latest products, offers, and stories. The website also has a shop section where visitors can browse and buy their products by category, mood, or ingredient. The website showcases their creativity and innovation and invites visitors to explore their world.
4. Warby Parker
Warby Parker is an eyewear company that sells glasses online and in stores. Their website is clean and stylish, with a blue and white theme that matches their logo and glasses. The website has a smart feature that allows visitors to try on glasses virtually using their webcam or smartphone camera. The website also has a quiz section where visitors can answer some questions and get personalized recommendations for glasses. The website makes buying glasses easy and fun and highlights their social mission.
5. Airbnb
Airbnb is an online platform that connects travelers with hosts who offer unique accommodations around the world. Their website is stunning and immersive, with a full-screen video background that showcases some of the amazing places you can stay with Airbnb. The website has a simple search box where visitors can enter their destination, dates, and number of guests and find the perfect place for their trip. The website also has a “Discover” section where visitors can browse different types of experiences, such as adventures, online experiences, or local hosts. The website inspires visitors to travel and experience new things.
6. Slack
Slack is a cloud-based collaboration tool that allows teams to communicate and work together more efficiently. Their website is professional and friendly, with a purple and white theme that matches their logo and interface. The website has a clear headline that explains what Slack is and how it can help your team: “Slack is where work happens”.
The website also has a demo section where visitors can see how Slack works in action and sign up for a free trial. The website convinces visitors to try Slack and join its growing network of users.
7. Spotify
Spotify is a music streaming service that allows users to listen to millions of songs and podcasts online or offline. Their website is cool and trendy, with a green and black theme that matches their logo and app. The website has an eye-catching headline that appeals to music lovers: “Music for everyone”. The website also has a download section where visitors can get the Spotify app for free on their devices. The website entices visitors to join Spotify and enjoy unlimited music.
8. Mailchimp
Mailchimp is an email marketing service that helps businesses grow their audience and reach their customers. Their website is quirky and fun, with a yellow and black theme that matches their logo and mascot. The website has a clever headline that captures its value proposition: “All-in-one Marketing Platform. Grow your business with Mailchimp”.
The website also has a features section where visitors can learn more about their tools and services, such as email campaigns, landing pages, surveys, and more. The website shows visitors how Mailchimp can help them succeed in their marketing goals.
9. Netflix
Netflix is a streaming service that offers a wide variety of movies, TV shows, documentaries, and more. Their website is sleek and elegant, with a red and black theme that matches their logo and app.
The website has a powerful headline that grabs attention: “Unlimited movies, TV shows, and more. Watch anywhere. Cancel anytime”.
The website also has a video section where visitors can watch trailers of some of the popular titles on Netflix. The website persuades visitors to sign up for Netflix and enjoy unlimited entertainment.
10. Shopify
Shopify is an e-commerce platform that allows anyone to create an online store and sell their products. Their website is crisp and professional, with a turquoise and white theme that matches their logo and app. The website has a compelling headline that motivates visitors to start their own business: “Start selling with Shopify today. Anyone, anywhere, can start a business”.
The website also has a success stories section where visitors can read about some of the entrepreneurs who have used Shopify to grow their businesses. The website inspires visitors to join Shopify and become their own boss.
Final Words
These are a couple of examples of good website design. Also, please note that a good website is not only good looking but while creating a website you should also consider other essential factors such as load speed, mobile friendliness, etc.
Alternatively, hit us up and our web design services will help you construct a lightning-fast website.